The first step in Internet Marketing is having a form of media to display your searchable content. There’s no better way to do this than hosting a website. Having a website allows you to get your information or products to your audience and customers in the most efficient way possible. Let Media Genius help you start in the right direction with a creative custom website hosted for a great affordable price.
Search Engine Optimization (SEO) is the main focus of a web page. After all, anyone can make up a quick website, and maybe after a few months a few people might stumble upon it. But with SEO, those few people will turn in hundreds of potential customers looking for nothing other than your business. Media Genius helps your clients find you quicker.
The most important step TechNEEKS addresses in building your website is learning about you and your customers. Our pre-production analysis includes discussing who your target audience will be, what the message is you want to convey, and what goals you need to achieve through your online presence. Once we learn these important details, we create a mockup design for your new website. After your review and submission of edits we will implement any changes you desire until you are completely satisfied with the design. Our next step is to layout the site with your copy (your text) and images (photos, diagrams, etc). This is what custom web design is all about. We don’t utilize templates or duplicate layouts for anyone.
We also provide content development services if you need assistance with writing and photography for your site.
Mobile Website Design
Standard website design is not optimized to properly function on a mobile device. It is very difficult to navigate a non-mobile site because the navigation is typically too small. Reading a non-mobile site requires a lot of zooming and scrolling. Flash will not work on iPads and iPhones. Due to these issues, the bounce rate of mobile visitors to non-mobile websites is typically very high.
With a mobile website, you are giving your mobile viewers and customers a cleaner design which will function on a small screen. Larger buttons and less body copy make a mobile website a more enjoyable experience. Mobile detection scripts placed on your non-mobile site will redirect mobile visitors from your non-mobile site to your mobile site. Mobile websites can have short lead forms to capture leads and click to call buttons which can initiate a call without the need for the customer to dial the phone number. With these conversion points in place, your mobile site can have a conversion rate that is just as good or better than your non-mobile site.
Ecommerce allows consumers to electronically exchange goods and services with no barriers of time or distance. Electronic commerce has expanded rapidly over the past five years and is predicted to continue at this rate, or even accelerate. In the near, future the boundaries between conventional and electronic commerce will become increasingly blurred as more and more businesses move sections of their operations onto the Internet.
Business to Business or B2B refers to electronic commerce between businesses rather than between a business and a consumer. B2B businesses often deal with hundreds or even thousands of other businesses, either as customers or suppliers. Carrying out these transactions electronically provides vast competitive advantages over traditional methods. When implemented properly, e-commerce is often faster, cheaper and more convenient than the traditional methods of bartering goods and services.
Electronic transactions have been around for quite some time in the form of Electronic Data Interchange or EDI.EDI requires each supplier and customer to set up a dedicated data link(between them), where e-commerce provides a cost-effective method for companies to set up multiple, ad-hoc links. Electronic commerce has also led to the development of electronic marketplaces where suppliers and potential customers are brought together to conduct mutually beneficial trade.
The road to creating a successful online store can be difficult if unaware of e-commerce principles and what eCommerce is supposed to do for your online business. Researching and understanding the guidelines required to properly implement an e-business plan is a crucial part to becoming successful with online store building.
Print collateral teamed up with your online presence is the perfect pair for launching any successful marketing campaign. At TechNEEKS, we offer a wide range of print design work including business card design, brochure design, large scale graphics, trade show graphics, apparel design, direct mail, branding, political flyers and more. We feel it is very important to have a successful web presence, but in some circumstances, a brochure (for example) can be more effective. With the advent of QR codes and mobile sites, it is now possible to use print to take your offline message and make it into an interactive online experience.
Internet marketing, or online marketing, refers to advertising and marketing efforts that use the web and email to drive direct sales via electronic commerce, in addition to sales leads from Web sites or emails. Internet marketing and online advertising efforts are typically used in conjunction with traditional types of advertising such as radio, television, newspapers, and magazines.
1)Web marketing includes-commerce Web sites, affiliate marketing Web sites, promotional or informative Web sites, online advertising on search engines, and organic search engine results via search engine optimization (SEO).
2)Email marketing involves both advertising and promotional marketing efforts via e-mail messages to current and prospective customers.
3)Social media marketing involves both advertising and marketing (including viral marketing) efforts via social networking sites like Facebook, Twitter, YouTube, and Digg.